Showing posts with label Publication. Show all posts
Showing posts with label Publication. Show all posts

Tuesday, 16 July 2019

The Economic Consequences of the Peace by John Maynard Keynes, 1919 Part III: Maynard and his mother: Florence Ada Keynes by Sue Woods


Florence was devoted to her son, Maynard, and took enormous pride in his achievements. In her collection of family scrapbooks, she carefully stored all the press cuttings and reviews tracing the successful careers of her three children, Maynard, Geoffrey, and Margaret. Bound in these scrapbooks were hundreds of articles featuring Maynard’s publication of the Economic Consequences of the Peace, including his letters to newspapers as well as the reactions of his readers.  Florence and Neville, Maynard's father, set up their home at 6 Harvey Road, Cambridge, where they enjoyed the relatively affluent lifestyle of the Victorian academic family. With three young children, Florence shared her children's interests and ambitions, so that she was always there for them, ready to help. 
Portrait of Florence Ada Keynes, by courtesy of Cambridgeshire Collection


Maynard's friends referred to her as "the good mother Keynes" [1] and although she was committed to so many good causes, her family always came first and she would drop everything to help them.

Florence was immensely proud of Maynard, and in a letter to him in August 1917, when he was serving in the Treasury, Florence wrote:
“How exciting it must be for you to attend the Cabinet meetings.  Indeed, it seems to me that you are having such experiences as will make the whole of life pale afterwards.” [2]

Just 2 years later, when attending the Peace Conference in Paris, Maynard relied on his mother for support.  They corresponded regularly, with Maynard relating his many meetings with the Chancellor and the Prime Minister, as well as his frustrations at the lack of progress.  Despairing of the failure of the Peace Conference, Maynard was on the point of resigning his post at the Treasury, and wrote to his mother regretting that he had been “an accomplice in all this wickedness and folly.[3]  Florence reassured Maynard and tried to console him, writing on 19 May, “… perhaps things are not quite so desperate”[4].  Maynard felt unable to continue and wrote to the Prime Minister on 5 June to resign his position.

Even when working all hours on writing “The Economic Consequences of the Peace”, Maynard took the time to write to his mother, “… managed to keep up my average of 1,000 words fit for the printer every day, seven days a week; but there are still some very difficult bits to do.  I hope to finish by the first week of October and have it actually published before the last day of the month.” [5] By 23 September 1919, Maynard had sent the first five chapters to the printers, but had not yet started the two remaining chapters and reckoned that he was ten days behind schedule.  He wrote again to Florence from Charleston, “They weigh rather heavily as I am stale and should like to take a month off…. But I suppose I must persevere.”[6]

Florence tried to persuade Maynard to tone down the personal passages in "The Economic Consequences of the Peace", as she was concerned about the offence they might cause to Wilson and Lloyd George. She considered his references to Lord Sumner as possibly libellous and hoped that he would remove the "nasty hits at Lloyd George...you owe some loyalty to your Chief, even if you don't agree with him... Also spare the President where you can...Don't call him 'poor'. Broadly speaking it is really important to be careful about international susceptibilities, so don't call the French demands perposterous, or call any 'great' man wicked or wanton. The work will gain, not lose, by restraint."[7]. Maynard heeded some but not all of his mother's advice and removed some of the references. 

REFERENCES
[1] Skidelsky, Robert. John Maynard Keynes. Volume 1. London: Macmillan, 1983
[2] Letter: FAK to JMK 1 Aug 1917
[3] Letter: JMK to FAK 14 May 1919
[4] Skidelsky, Robert. John Maynard Keynes. Volume 1. London: Macmillan, 1983
[5] Letter: JMK to FAK 3 Sep 1919
[6] Letter: JMK to FAK 23 Sep 1919
[7] Skidelsky, Robert. John Maynard Keynes. Volume 1. London: Macmillan, 1983

Friday, 17 May 2019

The Economic Consequences of the Peace by John Maynard Keynes, 1919 Part I: Early Publication History by Catherine Piner


In anticipation of the Economic Consequences of the Peace Centenary Conference on September 9th and 10th, 2019, the Marshall Library is releasing a series of blog posts on the publication of Keynes’ book. The first in this series focuses on the early publication history of The Economic Consequences of the Peace.
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The first print run of The Economic Consequences of the Peace hit London at the end of 1919.

Within six weeks Keynes was working with American publisher Alfred Harcourt of Harcourt, Brace and Howe Inc. on an American edition. In a letter from Keynes to Harcourt on the 29th of January 1920, Keynes explains the unanticipated enormity of the response to his work. By this point, 8,000 copies had been sold in England and 15,000 had been printed in all. Internationally, there was a ‘strong demand’ for the translation rights in ‘French, Italian, German, Dutch, Hungarian, Swedish, Norwegian, Polish, and Russian.’[1] Given the response to his work, Keynes was writing to express his regret at not making the first American print run larger than the planned 4,000 copies.

Keynes was certainly right about the American market. His royalty statements for the first six months of American publication reveal incredible success. By the 30th of June, 38,403 copies had been sold in America. In terms of royalties, Keynes earned $16,401.31.[2] His publisher, Alfred Harcourt, clearly anticipated the continuation of this success; in a letter on May 5th, 1920 Harcourt informs Keynes that they just had another 50,000 printed with 4,000 bound initially.[3]

While not as robust in terms of total copies as the publication’s American success, the work continued to do exceedingly well in England. Within weeks of the book’s publication, friends, organizations, and strangers were writing to Keynes asking him to publish a cheaper edition of the work. On January 16, 1920 the secretary of the Women’s International League, K.E. Royds, wrote to Keynes asking him to ‘arrange to have a cheap edition […] brought out at the earliest possible moment.’[4] Thomas F. Tweed of the Manchester Liberal Federation wrote asking for a cheaper and shortened edition. On January 27, 1920 he wrote:

‘It is fair to assume that you wrote the book with a more or less propaganda purpose. Its price, however, makes the matter of popular circulation almost prohibitive, and I am instructed in this first instance, in quite an informal way, to suggest to you the writing of an abridged version of the “Economic Consequences” which might be about half its length and published at a popular price.’[5]

Others, such as Archibald Rowntree, wrote offering to help finance a cheaper edition, saying that if ‘any help is needed by way of guarantee in order to get it at a really low price, I think two or three of us here would be only too glad to help in this way.’[6] Harold Storey of the Liberal Publication Department similarly offered financial assistance should it be necessary, explaining that ‘Many of us regard your book as so much the mouthpiece of a great cause, that I do not think there would be any difficulty in spending money in order to get it quickly before a larger public.’[7]

On the subject of a cheaper edition, Keynes eventually worked with G.D.H. Cole of the Labour Research Department to release a special cheaper edition of 10,000 copies. By September 1st of 1920, there remained only 170 copies of the 10,000 unsold.[8] A photograph of the Marshall Library’s copy from this edition is below. The book is on display at the entrance of the Marshall Library for the next few months for those interested in a closer look.


Within a year of publication, the spread of Keynes’ work was so broad that he had to cancel plans for 2,000 copies of a Czech translated edition. At this time, the spread of the German edition throughout Czechoslovakia made it unprofitable to translate further.[9] Clearly, neither Keynes nor his publishers predicted this work’s universal popularity.

It is important to keep in mind that these publication figures give just a glimmer of the work’s popularity; for every book sold it is impossible to say how many times it was read and passed between individuals. While the publication figures certainly tell a story of the work’s unanticipated popularity, the reasons for and nature of that popularity cannot been seen in these figures. Future blog posts will begin to address just this.

Special thanks to the Archive Centre and King’s College, Cambridge for use of and help with their collection of Keynes’ correspondence.




[1] Cambridge, King’s College Archive Centre, EC/5/1/29 & 30. 
[2] EC/5/1/49 & 50 & 51.
[3] EC/5/1/44.
[4] EC/4/6 & 7.
[5] EC/4/13 & 14.
[6] EC/4/1.
[7] EC/4/10 & 11.
[8] EC/4/48.
[9] EC/5/2/10.